
Why People Take Action
Being in New Orleans last week reminded me that people take action because of values and emotion, not facts. How much rain fell on New Orleans during Katrina? What was the top wind speed? How high was the flooding? I


Being in New Orleans last week reminded me that people take action because of values and emotion, not facts. How much rain fell on New Orleans during Katrina? What was the top wind speed? How high was the flooding? I

The new Oakland Unified School District Board got off to a rocky start this year. (Stick with me. This is complicated.) In January, the city clerk declared the wrong person the winner of the District 4 election the previous November.

During every campaign I’ve ever worked, the field team faces a consistent problem: Someone calls the cops on a canvasser of color, for nothing more than walking through the neighborhood with a clipboard and some door hangers. Every. Single. Campaign.

With the 2022 primaries in full swing (goodbye Madison Cawthorn!), many campaigns are in canvas mode. To kick that outreach into high gear, here are Five Secrets to Better Field Campaigns. Subscribe to the Organizing to Win monthly newsletter for

Who knew when I wrote Post It and They Will Come that a month later we’d be talking about all-virtual campaigns? (Actually, this guy knew.) Campaigns and organizations are in frantic mode, trying to figure out how to run field

My first campaign was in 1988 when I might have been the only person in America who thought that Michael Dukakis could win. (Spoiler alert: he couldn’t.) When I was assured that he was pro-choice, I agreed to knock on