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Category: Campaign Tools & Tactics

Some of the posts here are serious considerations of campaign issues. Others are spur-of-the-moment, thinking-out-loud. Still others are just funny. (Well, we think they’re funny.)
A group of campaign volunteers at a kickoff event.

So. Many. Details.

I forgot how complicated this is! The first time I managed a field campaign was 1990, on a hopeless congressional race in Richmond, Virginia. The tools have changed. The tech has changed. The messaging has changed. The science of campaigns

volunteers preparing to canvass. About 100 people standing on grass in front of trees cheering with their fists raised in the air. There are a house and a canopy in the background and a canopy on the side. The sky is blue and clear.

Safe Canvassing or Someone Always Calls the Cops Part II

As canvassing season heats up again, I’ve been thinking about how to keep canvassers safe. From traffic. From the heat. From dogs. Also from residents and police officers who haven’t read the memo that canvassing is first Amendment protected free

A photo of a white police officer with brown hair in a uniform. He's writing notes on a pad of paper. He is standing in a parking lot with trees and a one-story building in the background,

Someone Always Calls the Cops

During every campaign I’ve ever worked, the field team faces a consistent problem: Someone calls the cops on a canvasser of color, for nothing more than walking through the neighborhood with a clipboard and some door hangers. Every. Single. Campaign.

A photo of a volunteer talking to a voter at the voter's door. The volunteer is a middle-aged woman with brown hair, wearing a grey jacket and carrying a clipboard. The voter is a young woman with purple hair, wearing a striped shirt.

Five Secrets to Better Field Campaigns

With the 2022 primaries in full swing (goodbye Madison Cawthorn!), many campaigns are in canvas mode. To kick that outreach into high gear, here are Five Secrets to Better Field Campaigns. Subscribe to the Organizing to Win monthly newsletter for

Post It and They Will Come.

My first campaign was in 1988 when I might have been the only person in America who thought that Michael Dukakis could win. (Spoiler alert: he couldn’t.) When I was assured that he was pro-choice, I agreed to knock on